Brochure is a good medium to show the connotation of the enterprise and publicize it to the outside world, and it is one of the visual advertising designs. It catches the eye with straightforward text, vivid pictures, unique colors, and a sophisticated layout.
Whether the design of the brochure conforms to the concept orientation of the enterprise, whether it can stimulate the reader's interest in reading, and whether it can arouse the emotional resonance of the audience depends to a large extent on the layout design of the brochure. It can be said that layout design is the most important factor in determining the effectiveness of brochure advertising. The excellent layout design reflects the designer's good humanities, artistic accomplishment and aesthetic taste, and also determines the fashion and pattern of the brochure.